19: Ross Guardascione – Turning a 30-year old bricks & mortar business into an online powerhouse
1 November 2021Ross Guardascione is the Managing Director of Keeler Hardware, Australia’s leading architectural hardware online retailer. In this episode, Ross shares his experience of migrating from Italy with his parents searching for a better life. Those early years proved difficult for the family, beset with personal challenges and multiple failed business attempts. It bred an immense resilience and loyalty within Ross, which influences his leadership style today as his business aims to become Australia’s most trusted brand in architectural hardware.